When Selling Feels SLEAZY!

A Simple Tip to Help You Fall Madly In Love With Sales

sleazyguyWhen I first started my business, I worked my buns off. Bigtime.

BUT . . . I was doing everything except SELLING my services.

(Big mistake.)

And after a few years my business tanked into the ground. BAM! Bankruptcy, baby… All because I had some very “icky” ideas about what it meant to SELL anything.

So to avoid turning into a soulful Slick-Willy, I avoided sales conversations altogether, and hid behind my computer, created products, did telesummits, explored clever online strategies, and anything else that would keep me far, FAR away from having to directly sell my services to a real-live human being.

But then everything changed for me — simply because I finally realized the TRUTH about sales. (And boy, it’s not what I thought it was going to be!)

Now I can honestly say that I LOOOOOOVE selling . . . Who knew? As long as I keep today’s tip front-and-center in my mind (and heart).

And I think after this, you may fall in love with sales, too! Because without sales, you can’t serve the people you were born to serve. And well… that SUCKS!

(Make sure to watch to the 3:45 minute mark to the end, or you’ll miss some of my GOOFY ranting…)

Leave your comments below – or questions you would like me to feature in future episodes:

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4 Comments

  1. Jess Webb
    Posted December 23, 2013 at 5:09 pm | Permalink

    Love it! Fabulous video and tip, Stephanie. 🙂 I’ve certainly believed a LOT of yucky stuff about sales, and shifting my thinking around it has really made a WORLD of difference for m! 🙂

  2. Jon Block
    Posted December 30, 2013 at 10:24 pm | Permalink

    Funny, insightful, and well-produced. Another winner from you, Stephanie!

  3. Mara
    Posted December 30, 2013 at 11:12 pm | Permalink

    Stephanie, love your message and your work — except —

    “sales equaling a nun wearing a bikini – such a ‘disgusting, vile’ train wreck you can’t take your eyes off of it.”

    Women — especially us older ones — have so much shame pummeled onto us from all sides. It’s sad to see what seemed like an empowering place for women be yet another source of that.

    • Stephanie McWilliams
      Posted December 30, 2013 at 11:58 pm | Permalink

      Hi Mara! Thanks SO much for your feedback – I always appreciate people’s honesty! That’s an “unstoppable” move on your part…

      To help clarify things, what I actually said (verbatim) in the video was:

      “We get a lousy habit of focusing on the obnoxious versions (of sales) – kinda like a like a nun wearing a bikini… where you can’t take your eyes off of it, it’s such a trainwreck! And then all of a sudden, voila! – sales is the most disgusting vile thing.”

      Here’s what I meant by that:

      I never said, or meant, that “nuns” (or any women for that matter) were “disgusting” or “vile” or “train wrecks”. Quite the opposite. Those words were meant solely for the very “obnoxious” forms of dubious sales techniques that are pushy, aggressive and negatively-manipulative. I mention the “nuns in bikinis” reference simply to make a point: because if you DID see a woman wearing the nun’s head-gear walking down the beach in a string bikini, EVERYONE would take a second glace… it’s something you NEVER see, and that would grab your attention! In NO way did I mean that she was “disgusting” – merely that she would catch your attention, and it would be almost impossible not to focus on it. The same goes with sales – anything that grabs the attention, gets our focus. And we MUST get our sights OFF of the negative examples, and purposely refocused on the soulful, positive ones.

      I’m so sorry you misinterpreted my wording – and am SO glad you wrote, so I could clear that up for anyone else watching. I SO appreciate your feedback – it’s invaluable! And I do hope that helped reframe my message. The LAST thing I would ever do (especially with my background and first-hand experience) is to EVER diminish any woman based on their age, bodies… or anything else, for that matter.

      Thank you again SO much, Mara — please reach out if you have any other comments or thoughts!

      Lots of love,

      Stephanie

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